In early 2022, the UFC announced the most important sponsorship deal in its history. At the time, the largest MMA organization in the world celebrated the signing of a 10-year deal with the cryptocurrency exchange “Crypto.com”. The deal involved having Crypto.com’s logo printed on the fighter’s uniforms and UFC Octagon. On top of that, the […]
Tag: crypto in sports
December 1, 2022
November 30, 2022
Detroit Pistons’ Cade Cunningham Had Bitcoins With Now Bankrupt BlockFi
Recent news of crypto-loans company BlockFi filing Chapter 11 bankruptcy, has shocked a few pro-athletes. NBA star Cade Cunningham happens to be among that group. The #1 NBA draft pick of 2021 had a lucrative sponsorship deal with the exchange, including a signing bonus paid in 100% Bitcoin (BTC). And it’s not the end of […]
November 29, 2022
Soccer Legend Ronaldinho Promotes Dubious World Cup Token
There are a lot of career paths that a former world-champion soccer player can go through after retirement. For instance, the 1998 World Cup champion Zinedine Zidane went on to become one of the best coaches in the sport. Meanwhile, 2002’s legend Ronaldo is today one of the best agents and successful club owners in […]